Kelsea Ballerini | Miss Me More Tour
Empowerment never looked—or sounded—this good. Kelsea Ballerini’s Miss Me More Tour was a declaration of independence wrapped in a high-gloss, emotionally-charged concert experience. Centered around her breakout anthem Miss Me More, the tour told a story of heartbreak, healing, and the power of knowing your worth—all with a confident pop-country edge.
From the first downbeat to the final spotlight, the creative direction leaned into contrast: softness and steel, vulnerability and fire. The visuals, staging, and choreography were all designed to mirror the emotional arc of the show—starting in reflection, building through resilience, and ending in unapologetic strength.
“This wasn’t just a setlist. It was a narrative—every track a chapter in a story of self-discovery.”
We developed visual content that shifted dynamically throughout the night. Monochrome palettes gave way to explosive color during Miss Me More, Machine Heart, and Peter Pan. High-speed lyric animations pulsed with the bass, while delicate overlays and live-feed silhouettes made acoustic moments like homecoming queen? feel intimate and raw. Each segment was framed with cinematic lighting and stage movement that kept the energy tight and personal.
“The tour leaned into the ‘more’—more edge, more honesty, more you.”
Fans filled theaters and arenas across the country, singing every word and standing in solidarity with Kelsea’s journey. Critics praised the tour’s stripped-back confidence—proof that vulnerability isn’t weakness, it’s power.
The Miss Me More Tour wasn’t just about moving on. It was about moving up—with a voice that’s grown bolder, visuals that hit harder, and a story that every fan could see themselves in.
Empowerment never looked—or sounded—this good. Kelsea Ballerini’s Miss Me More Tour was a declaration of independence wrapped in a high-gloss, emotionally-charged concert experience. Centered around her breakout anthem Miss Me More, the tour told a story of heartbreak, healing, and the power of knowing your worth—all with a confident pop-country edge. From the first downbeat to the final spotlight, the creative direction leaned into contrast: softness and steel, vulnerability and fire. The visuals, staging, and choreography were all designed to mirror the emotional arc of the show—starting in reflection, building through resilience, and ending in unapologetic strength. “This wasn’t just a setlist. It was a narrative—every track a chapter in a story of self-discovery.” We developed visual content that shifted dynamically throughout the night. Monochrome palettes gave way to explosive color during Miss Me More, Machine Heart, and Peter Pan. High-speed lyric animations pulsed with the bass, while delicate overlays and live-feed silhouettes made acoustic moments like homecoming queen? feel intimate and raw. Each segment was framed with cinematic lighting and stage movement that kept the energy tight and personal. “The tour leaned into the ‘more’—more edge, more honesty, more you.” Fans filled theaters and arenas across the country, singing every word and standing in solidarity with Kelsea’s journey. Critics praised the tour’s stripped-back confidence—proof that vulnerability isn’t weakness, it’s power. The Miss Me More Tour wasn’t just about moving on. It was about moving up—with a voice that’s grown bolder, visuals that hit harder, and a story that every fan could see themselves in.
Tour Visuals
HCA Conference
Learn more about how LOT35 produced and hosted the inspiring HCA Conference experience.
Casting Crowns
Learn more about how LOT35 crafted evocative visuals for Casting Crowns’ Desert Road music video.
Carrie Underwood
Learn more about how LOT35 crafted custom tour graphics for the Denim & Rhinestones tour.
Switchfoot
Discover how LOT35 brought Switchfoot’s song ‘You Found Me’ to life in a cinematic music video.
